“I’ve realized something painful. It’s not just the memorable summits and crux moves that are fleeting. Friends and climbing partners are fleeting, too. This is the painful reality of our sport, and I’m unsure what to make of it. Climbing is either a beautiful gift or a curse.” Two folks that were born while I […]

REI wins the internet today

Using a play that feels vaguely reminiscent of the Patagonia “Don’t buy this shirt” campaign, REI announced yesterday that they will be closed for Black Friday and have effectively won the internet for the day.  A quick Googling of ‘REI Black Friday’ shows that they are receiving a ton of press from outlets that have likely never mentioned them […]

It’s that time of year

The air is starting to have that crispness to it that shocks the nose, the beers are getting darker and heavier, and the webcams are starting to show some white.   I do a post like this every year.  Inevitably a day or two later it’ll just look like a wet drizzly fall up there, […]

Win $10 REI gift card

We’re doing some live testing for my latest startup and need your help! As we’re not above blackmail we’re giving away a $10 REI gift card to one lucky tester. All you have to do to help out and be entered is tweet #poormansheli to @poormansheli to be entered (or reply #poormansheli to the embedded […]

Kelly Slater leaves Quiksilver

I wouldn’t have seen this coming given they’ve been together for longer than most WCT surfers have been alive, thought he had an MJ/Nike thing going – and in fact I think it could be an April Fools thing given Kering is, upon quick glance, more doucheheavy than Crockpot (and if it is an April […]

High Campbell chair taken out

Say what you want about the owners and management of Crystal, it’s an irrefutable fact that Chair 6 was a classic. An old, slow hand me down from Mt. Pilchuck Yodelin that evoked memories of Ski Acres ski bus with every ride.  That it accessed some stupid fun terrain was just icing on the cake. Anyways, […]